Building on a brief summary of metadata fundamentals, this presentation will cover what happens when your metadata leaves your publishing house. Retailers and libraries — not just publishers — use many sources of metadata, and some of these data feeds overwrite one another. Retailers also change the metadata that gets sent to them, load data feeds at different rates, and handle corrections differently. Participants can expect to come away with practical guidelines on creating, distributing, and updating the metadata for their books.

Presenter

Laura Dawson is Product Manager for Identifiers at Bowker, the world’s leading provider of bibliographic information management solutions designed to help publishers, booksellers, and libraries better serve their customers. Previously, Laura worked at the following companies: Firebrand, Muze/Rovi, SirsiDynix, Barnes & Noble.com, independent booksellers, Bantam Spectra Books, and Doubleday. Laura has also been an independent consultant to the publishing industry.

Her clients have included Bowker, McGraw-Hill Higher Education, Cengage, Audible, Alibris, Loyola Press, Carson-Dellosa, Chuckwalla, Capstone Press, and Book Industry Study Group.