Our January luncheon, Publicity Via “Influencers”: Rethinking the Ways You Connect Readers to Content, featured a lively discussion about influencers and how they might help spread the word about your books.

Panelists Katharine Bolin (founder and owner of Sweet Reach Media), Ali Kirby (director of community growth and business development for Collective Bias), and Alex Steinman (co-founder of The Coven) shared their insights, tips, and best practices for augmenting traditional publicity and marketing campaigns with these strategic partnerships.

An audio recording from this event is available to members in Member Resources. Are you a member and don’t have the password to access the recordings? Please contact information@publishersroundtable.org.