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Recap of November Event: Marketing and Sales for Bookstores and School Libraries

November 19, 2013

For our November event, we listened to a great panel discussion about independent bookstores, schools, and libraries, and the ways in which they work together to deliver great books to new readers.

Presenters included Gary Mazzone, Outreach & Sales Director at Magers & Quinn Booksellers (gary@magersandquinn.com); Carrie Zelin Johnson, M.Ed., Director of Early Education at Ways to Grow (cjohnson@mplswaytogrow.org); Ashley Leary, Academic Coordinator and Master Teacher at Partnership Academy (aleary@paschool.org); and Belle Nelson, Media Director at Thomas Jefferson High School (bnelson3@bloomington.k12.mn.us). The panelists discussed what they look for in quality submissions from publishers, what marketing tactics they find effective from publishers, and the ways in which they use books with readers.

Thanks to panelists and attendees for a great event! An audio recording of this event is available to members under Member Resources.

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https://publishersroundtable.org/recap-of-november-event-marketing-and-bookstore-sales-trends

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